Vertigo Records, a hub for music lovers of all ages and genres, was in need of a brand to reflect that. The new logo design evokes a vintage, authentic feel that reects the timeless nature of music. Vertigo is committed to providing a diverse selection of music, from classic vinyl to modern hits, and everything in between. The brand system is built to resemble this with a font of modern and vintage appeal, as well as a warm, authentic color palette.